More info about the project here. From the Whale and Dolphin Conservation Society. Be sure to have a look about the rest of their site. They have a selection of aquatic-themed games (warning: magenta), species guides, information and tips on whale watching, and a section on whale sightings, with maps on where to see them (sorry, UK and Europe only). For when you do see them, there's also some photography tips. Lastly, of course, there's always the chance to adopt, for both whales and dolphins. Main link via.
Life-Sized Blue Whale.